The key to running a successful paid advertising strategy in 2022 is to look for new opportunities, and that includes taking into consideration advertising platforms that you haven’t tried out in the past. With over 431 million active users, Pinterest
TikTok will come under regulatory scrutiny in the US once again as part of a new investigation into the impacts that TikTok content can have on the mental health and wellbeing of younger users. As per CNBC: “TikTok is under
Meta has announced some new support measures for female-led businesses, which have been disproportionately impacted by the pandemic, as well as new education resources to help female entrepreneurs navigate into the next stage of post-pandemic recovery. The announcement comes as
TikTok continues to develop new ways to help creators develop, with a view to increased monetization, this time via a new program called ‘Agency Center’, which, when activated, will signal to talent agencies that they’re open to additional guidance and
After a year of testing, Twitter has announced some new updates to its Birdwatch crowdsourced fact-checking program, which enables Twitter users to add notes to Tweets that they believe contain misleading information. As you can see, through Birdwatch, users can
Meta’s New Product Experimentation (NPE) team, which recently announced a shift in focus for its approach, has released yet another new app experiment, with its ‘Move’ app designed to help organize group tasks, with in-app rewards for participants. As described
With eCommerce activity reaching new levels over the past two years, social media platforms have logically sought to tap into this trend, by adding in new in-stream discovery and buying options, in order both facilitate expanded revenue opportunities, and to
When you’re considering a new job with a new company, do you look up that company’s social media profiles? What about the profiles of its current employees? With so much information now available, many people do indeed look up whatever
Meta has launched a new, free online digital security and safety training course for journalists and human rights defenders, which takes participants through a range of key elements to help protect their privacy, counter harassment and more. As explained by
Everyone wants to rank higher on Google. But in 2022, it’s arguably more challenging than ever before. But that doesn’t mean it’s impossible, as you can see from the fact that our blog ranks on the first page for over
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