Instagram Takes Inspiration from BeReal with New Test Features
Instagram Takes Inspiration from BeReal with New Test Features

In the modern social media landscape, replication is the ultimate compliment, and it seems that rising app BeReal is the latest app that’s getting attention, and various ‘compliments’ as a result. BeReal, which has now surpassed 10 million total downloads

Instagram Expands NFT Display Options to More Than 100 Regions
Instagram Expands NFT Display Options to More Than 100 Regions

While NFT sales continue to decline, and interest in the first wave of digital collectibles appears to be waning, Meta is expanding its support of digital collectibles, by making its NFT display option on Instagram available in more than 100

Twitter Makes ‘Location Spotlight’ Available to All Businesses, Announces New Marketing Education Initiatives
Twitter Makes ‘Location Spotlight’ Available to All Businesses, Announces New Marketing Education Initiatives

Twitter is adding to its Professional Profiles business display options by making its ‘Location Spotlight’ module available to all brands that have converted to a Pro account within the app, while it’s also announced some new education programs to help

TikTok Shares New Insights into How Gaming Marketers Can Connect with Audiences in the App
TikTok Shares New Insights into How Gaming Marketers Can Connect with Audiences in the App

TikTok has published a new overview of key gaming content trends and behaviors in the app, and how marketers can tap into the conversation as a means to boost their messaging among its rapidly expanding audience. As explained by TikTok:

Twitter Launches New Initiative to Enable PAC-12 Athletes to Monetize their Video Highlights
Twitter Launches New Initiative to Enable PAC-12 Athletes to Monetize their Video Highlights

Twitter has launched a new program that will enable student athletes to generate income from replays of their highlights within tweets, with ads inserted into their posted clips then pushing direct revenue to the athletes, as part of a new

Twitter Refutes Musk’s Latest Claims in Response to Countersuit Over Takeover Bid
Twitter Refutes Musk’s Latest Claims in Response to Countersuit Over Takeover Bid

It’s the end of another week, so let’s check in on the Elon Musk Twitter takeover drama, shall we? This week, both Twitter and Musk have filed new documents with Delaware’s Court of Chancery in an effort to more clearly

Elon Musk Outlines Final Steps Required to Consummate Twitter Deal
Twitter Reports New Security Flaw Which Has Led to the Exposure of 5.4 Million Accounts

Twitter has been forced to report yet another security flaw within its systems that had enabled users to uncover whether a phone number or email address was connected to an existing Twitter account – which has led to at least

Meta Launches New Conversational AI Which Learns from Human Interactions, the Next Stage of Bot Development
Meta Launches New Conversational AI Which Learns from Human Interactions, the Next Stage of Bot Development

While the Messenger Bot revolution never took hold like Meta might have hoped, bots are still widely used, in a range of contexts, with many brands now implementing responder bots in messaging apps to streamline their customer connection process. And

LinkedIn Adds New Link Sticker Option to Help Drive More Traffic From Your In-App Updates
LinkedIn Adds New Link Sticker Option to Help Drive More Traffic From Your In-App Updates

LinkedIn’s adding another way to drive external traffic, with a new link sticker that you can add to images in your LinkedIn posts, placing it wherever you like in the frame, and in variable sizes. As you can see in

The Beginner’s Guide to Making Your Brand Unmissable
The Beginner’s Guide to Making Your Brand Unmissable

Public relations has always been a critical factor in building a brand, and it is no different in today’s digital society. Times have simply moved from billboards and press comments outside office buildings to creative digital campaigns and quotes in