7 Steps to Create Search-Optimized Content
7 Steps to Create Search-Optimized Content

Search engine optimization (SEO) is a lot more than just writing. However, you can’t have SEO without writing. It’s a crucial aspect that helps you show up in the search results. But what is SEO writing? How do you write

Pinterest CEO Steps Aside, as Former Google Commerce Chief Takes the Reigns at the App
Pinterest CEO Steps Aside, as Former Google Commerce Chief Takes the Reigns at the App

This is a significant update. Pinterest has today announced that co-founder and CEO Ben Silbermann is stepping down from his role, and shifting to a new position within the organization, with online commerce expert Bill Ready set to take over

[ Experiments Ran per Year x ( Percentage of Experiments Won x Avg Additional Revenue per Experiment Won Annually ) ] - Total Yearly Cost for the Program
How to Start a CRO & Experimentation Program

What is Conversion Rate Optimization? Our simplified definition is “the disciplined and science-driven practice of increasing the percentage of users who perform a desired action on a website or app.” It’s a continuous process of: Gathering data that helps you understand

The SEO Process in a Nutshell (4 Steps)
The SEO Process in a Nutshell (4 Steps)

Search engine optimization (SEO) is the practice of growing a website’s traffic from organic search results. Everyone can do it, and it offers virtually free traffic. But similar to many things in life, success lies in understanding the correct process

How to perform an accessibility audit for WCAG compliance
How to perform an accessibility audit for WCAG compliance

WCAG (web content accessibility guidelines) was created by the world wide web consortium (W3C) and is the most recognised standard globally for accessibility. In this article we outline the tasks required for performing an audit to verify compliance with WCAG

New Report Looks at the Rise of Beauty Enhancement Trends and Tools Online
New Report Looks at the Rise of Beauty Enhancement Trends and Tools Online

These days, almost every photo app and tool provides some level of beauty enhancement capability, with a range of filters and effects designed to hide blemishes, remove age lines, thin your frame, and all sorts of other visual contortions, in

The Future of Commerce Is Social. 5 Brands Getting It Right.
The Future of Commerce Is Social. 5 Brands Getting It Right.

Social commerce is the future of online retail. By 2025, Accenture estimates social commerce to more than double to a $1.2 trillion market worldwide. Following the onset of COVID-19, consumers adopted social commerce behaviors, such as discovering, purchasing, and finding

A Simple (But Complete) Guide
A Simple (But Complete) Guide

Making money via blogging is real. Whether you’ve just started a blog or have been running one for a while, implementing tried and tested tips can greatly help you increase your blogging income. And that’s what you came here for. But

7 Email Marketing Mistakes Killing Your Mobile Conversion Rate [Infographic]
7 Email Marketing Mistakes Killing Your Mobile Conversion Rate [Infographic]

Are you struggling to achieve success with your email marketing strategy? Are you making mistakes that result in a lack of conversions for mobile users? The team from Reach Mail share the most common mobile email marketing mistakes in this infographic.

Snapchat Launches New Support Program for Emerging Black Creators
Snapchat Launches New Support Program for Emerging Black Creators

Snapchat has announced the launch of a new accelerator program for Black creators, which will see Snap provide ongoing financial support, training and more to 25 emerging stars over the next year. As outlined in the video, selected creators will