LinkedIn Shares New Research into Effective, and Ineffective, Thought Leadership Approaches
LinkedIn Shares New Research into Effective, and Ineffective, Thought Leadership Approaches

Looking to set a clearer direction for your content efforts, and better establish yourself or your business as a thought leader in your niche? This will definitely help – this week, LinkedIn has published its 2021 B2B Thought Leadership Impact

Facebook Tests New 'Community Awards' to Encourage Engagement in Groups
Facebook Tests New ‘Community Awards’ to Encourage Engagement in Groups

Facebook’s trying out another way to boost positive contributions in groups, with a new feature called ‘Community Awards’ now in live testing. As per this screenshot, posted by app researcher Radu Oncescu (and shared by Matt Navarra), Facebook’s Community Awards

6 Risky Black Hat SEO Tactics to Avoid in 2021 (And Their White Hat Alternatives)

SEO is a fierce zero-sum game war. That’s why some business owners resort to black-hat tactics to topple competitors from the top of the SERPs. While there are some black-hat SEO tactics you clearly shouldn’t use, like hacking (because it’s illegal),

Facebook Experiments with Removing Data on Individual Stories Viewers
Facebook Experiments with Removing Data on Individual Stories Viewers

This is interesting. According to reports from some users, Facebook is testing out a new process that would limit your insight into who’s viewed your Facebook Story to only those that have reacted to each Stories frame, or left a

Pinterest Announces Creator Showcase for Latiné Heritage Month
Pinterest Announces Creator Showcase for Latiné Heritage Month

Pinterest has announced a series of events and shopping promotions for Latin and Hispanic Heritage Month, including a new shopping showcase and a collaborative Idea Pins program with selected Pin creators. Though Pinterest is making one key difference in its

24 Infographic Design Tools to Help You Create Your Own Infographics [Infographic]
24 Infographic Design Tools to Help You Create Your Own Infographics [Infographic]

Are you looking for ways to add more visual content to your online marketing strategy? Want to create infographics for your blog but you’re not sure where to start? The team from Red Website Design share 24 tools you can

New Report Looks at How Small Businesses are Approaching Automation [Infographic]
New Report Looks at How Small Businesses are Approaching Automation [Infographic]

In recent times, more and more automation and technological solutions have been developed to undertake a range of day-to-day functions, from obtaining legal advice to driving a car. Some of those are obviously further along than others, but the direction

Survey Reveals That UGC Can Drive Improved Trust and Loyalty for eCommerce Brands
Survey Reveals That UGC Can Drive Improved Trust and Loyalty for eCommerce Brands

People’s shopping habits have shifted significantly since the start of the pandemic, leaving many brands scrambling to determine the best ways to grab consumers’ attention, and turn browsers into buyers on their eCommerce sites. But have the effects of 2020

Twitter Adds Another Way to Protect Accounts From Unauthorized Users
Twitter’s New Experiments are Failing to Gain Traction, Which Could Lead to Major Changes at the App

We need to talk about Twitter, and in particular, its latest efforts to increase monetization, and ramp up its development of new features and tools to incentivize popular users. Over the past few months, Twitter has significantly accelerated its development

The 'Facebook Files' Investigation Highlights Key Concerns in the Platform's Approach
The ‘Facebook Files’ Investigation Highlights Key Concerns in the Platform’s Approach

The biggest social media news story of the week has been ‘The Facebook Files’, a selection of internal documents revealing various investigations into the societal impacts of The Social Network, as reported by The Wall Street Journal. The full Facebook